Hi, I am Sachin Rudramuni

Early Beginnings: Learning to Build Websites

While studying Computer Science Engineering, I taught myself how to build custom websites. In 2016, I visited resort and homestay owners in Coorg, searching for the confidence to officially launch my web development company.

During that visit, I received my first cheque from a homestay owner who wanted a website. But deep down, I didn't feel ready. I knew their expectations were high, and I couldn't convince myself that I could create a website that would truly help them become profitable.

I made the difficult decision to step back. I returned the cheque and told the owner I couldn't take on the project. Although it felt bad at the time, I promised myself that one day I would return to Coorg — this time fully prepared to help them grow profitably.

Launching My First Company

In 2017, I started my web development company in my hometown. I worked with schools, media companies, fabricators, and local businesses, helping them go digital. But deep inside, I still wanted to master building e-commerce websites that actually generate revenue.

Experimenting with Foodbind

To experiment and learn, my business partner and I decided to launch a food delivery startup in my city called Foodbind.com. From day one, it was a hit — minimal, simple, and effective.

I ran it for a full year, from January 2018 to January 2019. The success of Foodbind gave me the confidence to share my skills with more clients and think even bigger.

Building Chillbasket & Bscfashion: My Two Major E-Commerce Projects

One of Foodbind's customers wanted to take their business online and serve customers all over the world. They had a 80 years old brand called BSC, so we named it BSCFashion.com.

I built a location-based grocery delivery e-commerce website and called it Chillbasket.com.

I launched Bscfashion.com in August 2019, and it was a success. It generated over ₹1 crore in revenue in just 6 months. I was thrilled to see my e-commerce skills paying off.

It took me over two years of coding to build Chillbasket, and finally, in 2021, we launched it. I poured everything I had learned into this project.

Technically, it was a success. But financially, it struggled. Unlike Foodbind, Chillbasket wasn't profitable.

Facing Failures and Losing Direction

I thought about relaunching Foodbind, but by then, the market had changed, and restaurant owners no longer accepted my approach.

After two back-to-back failures, I felt lost. In 2022, my main client discontinued our services because, even after generating crores in revenue, they couldn't become profitable.

With three failures behind me, I realized I needed to understand how to truly help my clients achieve profitability so that we can build a sustainable business together.

Seeking Answers and Getting More Confused

I went deep into research: reading hundreds of business books, taking branding courses, attending workshops and webinars, and networking with founders at WeWork Bangalore.

Instead of clarity, I ended up even more confused and felt stuck in chaos.

A Turning Point: Discovering Daniel Priestley

Then one day, I read a book called 24 Assets by Daniel Priestley. That single book gave me more clarity than everything else I had done combined.

I bought all his other books:

• Key Person of Influence, where I learned the importance of building a personal brand to fuel my startups.
• Entrepreneur Revolution, which taught me about different entrepreneurial mindsets and long-term movements.
• Oversubscribed, which showed me the power of launching a waitlist before releasing a product.

I was hooked.

Joining Accelerators and Rediscovering My Passion

I learned that Daniel also ran two accelerators: the Startup Accelerator (SUA) and the Key Person of Influence Accelerator (KPI).

I joined both programs and, during a strategy session, I rediscovered my passion for the tourism industry.

Writing My First Book

As part of the program I wrote and published a book to share insights with my ideal clients. In 2022, I self-published a book on Amazon called Delight your Guests in Resorts, sharing the “delightful touchpoints” that help top resorts consistently earn 5-star reviews.

Creating a Roadmap for Profitable Resort Owners

That's when I created a clear step-by-step CAMPS system to help resort owners become profitable and live a happy life.